Survey results on using nudges for choice of green-energy supplier

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One of the most important climate change mitigation strategies is to exploit the potential of individual behavioral changes in order to reduce greenhouse gas (GHG) emissions, and the insights of behavioral economics are proving helpful in this regard. This contributes to improving traditional instruments, developing new ones related to choice architecture (nudges), and combining them within behavioral decarbonization intervention strategies. It is important, in terms of their effectiveness and efficiency, whether the instruments of such interventions are supported by citizens. This paper presents the results of a survey of Polish respondents’ (n = 1064) reactions to hypothetical nudges regarding the choice of a “green energy” supplier. The main research questions of the study are: how much civic support do these behavioral intervention tools have, and what is the importance of selected factors for their acceptance? The aim of the study is to present nudges as one of the strategies of pro-environmental behavioral change and to analyze selected factors of acceptance of these instruments by the Polish society. There are two main conclusions of the research: (1) Poles’ support for the green nudges analyzed is comparatively high, like in other European countries; (2) statistically significant differences in support for one of them are age and individual political party preferences.

Tytuł
Survey results on using nudges for choice of green-energy supplier
Twórca
Miłaszewicz Danuta ORCID 0000-0001-6429-7331
Słowa kluczowe
energy policy; individual energy behavioral changes; choice architecture; green nudge acceptance; own research; Poland
Słowa kluczowe
polityka energetyczna; indywidualne zmiany zachowań energetycznych; wybór architektury; zielona akceptacja ponaglenia; badania własne; Polska
Data
2022
Typ zasobu
artykuł
Identyfikator zasobu
DOI 10.3390/en15072679
Źródło
Energies, 2022, vol.15 issue 7, [b. s.]., 2679
Język
angielski
Prawa autorskie
CC BY CC BY
Dyscyplina naukowa
Dziedzina nauk społecznych; Ekonomia i finanse
Kategorie
Publikacje pracowników US
Data udostępnienia24 maj 2022, 13:53:55
Data mod.28 gru 2022, 13:54:25
DostępPubliczny
Aktywnych wyświetleń0